Bing Encrypts Search Traffic by Default as Microsoft Takes on Google

2 minute read

Home » News » Bing Encrypts Search Traffic by Default as Microsoft Takes on Google

Google is the absolute leader when it comes to the search engine market, there’s no doubt about it. However, Microsoft is gradually releasing new features for its Bing engine as its market share is slowly increasing.
bing search traffic encrypted
Microsoft’s Bing has decided to encrypt all search traffic by default, according to a blog post from this week. As more online users are increasingly interested in privacy and security, such a feature will definitely prove to be popular. Here’s what the Bing team said:

With the move to encrypted search by default we will continue to pass along a referrer string so that marketers and webmasters will be able to identify traffic as coming from Bing. However, to further protect our users’ privacy, we will not include the used query terms. We will still provide some limited query term data available without compromising the security of customer data through our various webmaster and advertiser tools

If you have been following the news, then you probably know that Bing has already been offering users the option to encrypt search traffic for about a year and a half now. However, beginning this summer, Bing will begin the process of encrypting search traffic by default. Thus, https://www.bing.com is going to be the new default webpage, instead of http://www.bing.com.

Of course, Bing is a little too late with this feature, as Google has enabled it for quite a while. Still, it’s a step forward for Microsoft as it takes care of security-focused users.

READ ALSO: Fix: Error Code: 0x004F074 Prevents Windows From Activation

Discussions

Next up

There was a problem joining the game [QUICK FIX]

Alexandra Miu avatar. By: Alexandra Miu
2 minute read

The essence of so many games lies in the multiplayer mode, where players can join their friends and share the gaming experience. However, there seems […]

Continue Reading

Windows 10 deleted Microsoft Office [TECHNICIAN FIX]

Tashreef Shareef avatar. By: Tashreef Shareef
3 minute read

The recent Microsoft Windows updates have been more of a miss than a hit and that has cost several users their personal data files and […]

Continue Reading

Convert colors to a destination document Photoshop error [FIX]

Alexandra Miu avatar. By: Alexandra Miu
2 minute read

Have you ever received this message Are you sure you want to convert colors to a destination document with a color profile that does not […]

Continue Reading