- It's finally happening and everyone is really excited.
- You can now post on your favorite app from your PC.
- The company also announced other new features.
- Instagram introduces Collab for Reels and Stories.
Instagram revealed that users will finally be able to post photos and short videos directly from their laptops and PCs, using web browsers.
But wait, because that’s not all. In addition, it is now also possible to post through the social network’s desktop app, which can be downloaded on operating systems such as Windows 11.
More changes are coming to Instagram
After an extended testing phase, the tool will finally be released to the general public next Thursday, October 21st.
And while Facebook offers a similar option through Creator Studio, the cell-free feature can be useful for companies and professional photographers focusing their efforts on Instagram.
However, it’s also important to keep in mind the fact that there are still limitations. Posts can be made in the Instagram feed with photos and videos of up to one minute.
Furthermore, features such as the creation of Stories and Reels remain exclusive to mobile devices.
New collab feature for Reels
Instagram also announced the start of testing for the Collabs feature. Available as of today, this new role allows two users to co-author a post or video in the Reels tab.
In order to use the tool, you need to send an invitation to another person in the marking screen. In addition to the followers of both seeing the post, the number of views, likes, as well as comments will be shared.
Functionality can become a valuable tool for content creators large and small. In this case, it will facilitate the creation of sponsored posts on the social network.
Reels will get new filters with music effects on October 21st.
Starting on October 20th, Instagram will start a test targeting pages of non-profit and charitable organizations. By simplifying fundraising, publications will gain a special button for donations.
Finally, Reels will receive new music effects on October 21st. Among the new features are Superbeat filters (special effects synchronized with the beat of the song) and Dynamic Lyrics (3D lyrics that accompany the track).