Microsoft putting an end to the Lumia brand on social media?

John White By: John White
2 minute read

Home » News » Microsoft putting an end to the Lumia brand on social media?

Fans of the Lumia brand are worrying today after it was revealed that Microsoft might be on the verge of phasing out its social presence. If this is indeed the case, then fans may have to prepare for some bad news at BUILD 2016.

From what we have come to understand, Microsoft has decided to shut down its Lumia Voices Twitter account. The company did not specify why this decision was made, but it doesn’t come off as a good idea for fans who were hoping Windows 10 Mobile and the Lumia brand would continue into the future.

At the end of the day, the Lumia social pages and blogs are ghost towns as they rarely see new updates due to the lack of new devices and news coming out of Microsoft. It’s as if the software giant wants the Lumia name to suffer a slow and agonizing death and for the most part, it is happening.

Chances are Microsoft may feel there is no need to keep the Lumia Voices account around since there are several Lumia-related social accounts on the web already. Also, this could be a sign that the software giant is definitely aiming to replace the Lumia brand with something potentially more successful.

We’ve heard rumors in the past of Microsoft making plans to release a Surface-branded smartphone in the future. Nothing concrete in regards to this rumor was ever squeezed out of Microsoft but on the flip side, the company has never denied a thing. As it stands, we could see the announcement of a Surface smartphone at BUILD and an announcement that the Lumia line of devices will be shelved or only used for medium or low-end Windows 10 Mobile devices.

For the sake of Microsoft’s mobile ambitions and fans who have supported Windows on smartphones since 2010, we hope the platform won’t go the way of the dinosaurs. The smartphone market needs competition, even it’s safe to say that Windows 10 Mobile doesn’t offer much competition proven by Microsoft’s willingness to support Android and iOS — sometimes even more than its own platform.

Join our community
windows report logo

Join our community of over 2 million active users and get the latest and most important Windows content on your email address.

Discussions

Next up

Here’s how to fix Windows 10 Language Pack error 0x800f0954

John Waibochi avatar. By: John Waibochi
3 minute read

Windows 10 Language packs are useful, but some users reported Language Pack error 0x800f0954 on their PC. This error can keep popping up, for example, […]

Continue Reading

Windows Store Won’t Open in Windows 10 [FIX]

Ivan Jenic By: Ivan Jenic
9 minute read

Microsoft first introduced its App Store when it rolled out Windows 8, and has been improving its offering ever since. Windows 10 brought an exponential […]

Continue Reading

Why USB-C not working on Windows 10 and how to fix it

Elsie Otachi By: Elsie Otachi
9 minute read

With the new USB-C connection type, there’s a whole lot more you can achieve than with either USB-A or USB-B type of connections. Still, you […]

Continue Reading