Mafia III is the fastest-selling game in 2K’s history, despite negative reviews

Madeleine Dean By: Madeleine Dean
2 minute read

Many Mafia III fans eagerly waited the game’s release only to be seriously disappointed by the game’s performance. However, despite all the negative reviews Mafia III has received, the game broke sales records as the fastest-selling game in 2K’s history, generating a week one sell-in of more than 4.5 million units.

Mafia III has been heavily criticized for its predictive gameplay, dull and repetitive action and frequent technical issues. The game has been affected by various bugs since the very first day it was launched and tens of thousands of gamers complained about its limited FPS rate. Many players feel that the game is incomplete and that its developer should add a series of features, such as vehicle fuel, to make it more realistic.

However, it appears all these critics didn’t influence the purchasing decision of Mafia fans:

In terms of the reviews and scores, sort of an odd anomaly. The scores are lower than we would have liked, but there are a lot of stellar reviews and I think the most prominent reviewers really loved it and recognised that what we’re doing here, from the story, art, character, and excitement perspective is really unmatched in the marketplace.

Judging by the figures presented by 2K, this year’s games will definitely put a lot of money in the publisher’s pockets. NBA 2K17, WWE 2K17 and Sid Meier’s Civilization VI are three other games published by 2K that are very popular among gamers.

2K intends to support its titles with innovative offerings designed to promote ongoing engagement and drive recurrent consumer spending. The company also promised it would release additional free content for Grand Theft Auto Online as part of this strategy.

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