The new Microsoft Store is coming to the Xbox One as well

By: Costea Lestoc
2 minute read
Microsoft Store Xbox One

The rebranded Microsoft Store is also rolling out to select Xbox Insiders who should be able to see the new icon and branding on the redesigned Xbox dashboard by now.

Windows Store app/marketplace gets rebranded as Microsoft Store

The name Microsoft Store is already used by the company’s physical retail locations and online store that sells hardware and software. When Microsoft made the changes available to the Windows Insiders in the Release Preview Ring (they noticed the icon and name change after installing the latest update). Everyone thought that it might be possible that the company was only testing the change to gather feedback from Insiders. But, it’s more likely that all Windows 10 users will eventually receive this change. Moreover, the new Microsoft Store will also allow users to buy hardware as well.

Microsoft Store to arrive on the Xbox One as well

Windows Insiders on the Release Preview ring noticed during last week’s course that the Windows Store app had been rebranded to Microsoft Store and the new features include a redesigned icon with the colored Microsoft logo.

The old icon is still being used on the list of the most recent applications when you open the Xbox Guide, but the new icon will eventually appear at the top just between the My Games and app and Pin buttons. The updated and colored icon will also pop up when users open the Microsoft Store application on the Xbox One.

All these show that the company is consistent in all its rebranding efforts. The new Microsoft Store app should roll out to all Xbox One users in the Fall along with the next significant Xbox System update which is scheduled to arrive at the same time.

The Store section of the Xbox One dashboard now offers users games, apps, and movies to purchase besides the Xbox One hardware accessories such as controllers.

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