Microsoft Will Have to Rename SkyDrive, BSkyB Wins Legal Battle

By: Radu Tyrsina
2 minute read

A month ago, Microsoft was involved in a legal battle in the United Kingdom, when the court found that there was a conflict between Microsoft’s SkyDrive and a trademark owned by the British Sky Broadcasting Group (BSkyB). Back then, the UK court ruled that Microsoft was infringing the BSkyB’s trademark. And now we have confirmation that Microsoft will be forced to change the SkyDrive brand name.

Yesterday, BSkyB informed that the Redmond company will not appeal the court ruling which means this can be considered as a final result in this legal battle. The British broadcasting company will let Microsoft use the brand for an unspecified amount of time, but one that should be enough for the company to come up with a new brand and a new name.
microsoft must change sky drive name
Microsoft has confirmed court’s ruling:

We’re glad to have resolution of this naming dispute, and will continue to deliver the great service our hundreds of millions of customers expect, providing the best way to always have your files with you.

If you remember, Microsoft lost another branding battle on European grounds. In the beginning, Microsoft called  “Metro” its Windows 8 user interface and applications. The German retailer Metro AG managed to make Microsoft quite the “Metro” moniker, without even having to go to court.

BSkyB’s comments on their tradermark win:

We are pleased to have reached a settlement after Microsoft agreed not to appeal the trade mark infringement judgment in relation to its SkyDrive service. We will remain vigilant in protecting the Sky brand and will continue to take appropriate action against those companies who seek to use our trade mark without consent.

For various PC problems, we recommend this tool.

This software will repair common computer errors, protect you from file loss, malware, hardware failure and optimize your PC for maximum performance. Fix PC issues now in 3 easy steps:

  1. Download this PC Repair Tool rated "Excellent" on TrustPilot.com.
  2. Click “Start Scan” to find Windows issues that could be causing PC problems.
  3. Click “Repair All” to fix all issues with Patended Technologies (requires upgrade).

Discussions

Next up

Best Windows 10 antivirus software to use in 2018

By: Radu Tyrsina
7 minute read

Update – 2018 will soon come to an end and we already have a guide on what is the best antivirus you should get in […]

Continue Reading

These features are out for good with Windows 10 version 1809

iamsovy@gmail.com' By: Sovan Mandal
2 minute read

Microsoft is all set to launch its next big update, Windows 10 version 1809 in October. While that should be a nice piece of news […]

Continue Reading

Windows 10 18H2 builds no longer receive new features

By: Matthew Adams
3 minute read

The Windows 10 October 2018 Update (otherwise 18H2) rollout might now be two to three weeks away. For the last few months, new build previews […]

Continue Reading