Facebook is rebranding Oculus Quest to Meta Quest
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Key notes
- Meta, formerly known as Facebook, is also rebranding its hardware to match its new name.Â
- As a result, starting with 2022, the Oculus Quest product line will be known as the Meta Quest.
- The Facebook Portal video device is also getting rebranded to Meta Portal in the next months.
- Meta’s Quest for Business program will let users log in with work accounts, not personal ones.
We thought you should know that Meta, which is the company that we knew as Facebook, is also rebranding its hardware to match its new name.Â
Meta CTO Andrew Bosworth announced that the company is making some drastic changes to its Oculus branding, including on the Oculus Quest virtual reality headset.
Thus, starting with 2022, the Oculus Quest product line will be known as the Meta Quest, while the Oculus App will become the Meta Quest App.
Not only this but the Facebook Portal video device is also getting rebranded to Meta Portal sometime in the next few months.
Zuckerberg appears to be really serious about Meta
Not only this but the Facebook Portal video device is also getting rebranded to Meta Portal sometime in the next few months.
Furthermore, some Oculus products will also be given Horizon branding that reflects the company’s VR metaverse platform.
When people buy our products, we want them to clearly understand that all of these devices come from Meta and ladder up to our metaverse vision. We all have a strong attachment to the Oculus brand, and this was a very difficult decision to make. While we’re retiring the name, I can assure you that the original Oculus vision remains deeply embedded in how Meta will continue to drive mass adoption for VR today.
The company’s CEO, Mark Zuckerberg, announced the Meta name during the annual Facebook Connect, formerly known as Oculus Connect, possibly henceforth known as Meta Connect keynote.Â
Zuckerberg explained the change as a solution to confusion and awkwardness around the company’s name also being the brand of a specific social app.
He also singled out the issue of Oculus users being required to log in via Facebook, a major turn-off for some VR enthusiasts.
Bosworth brought up the same issue in his post and said that after he heard feedback from the VR community more broadly, is now focusing on new ways to log into Quest that won’t require a Facebook account.
The company also announced that Meta’s Quest for Business program will let users log in with Work Accounts rather than personal Facebook accounts.
However, but based on Bosworth’s statement, as well as a similar comment from Zuckerberg during the Connect keynote, it’s possible we’ll see a greater shift during the months to come.
What is your take on this whole situation? Share your opinion with us in the comments section below.
