LG Electronics to meet Microsoft to discuss the prospects of AI integration into its products

LG Electronics will meet Microsoft to discuss AI business in the upcoming month. Cho Joo-wan, the CEO of LG Electronics, and Microsoft CEO Satya Nadella are reportedly up for discussing future AI collaboration. It is worth noting that in February Cho and Meta’s CEO Mark Zuckerberg discussed AI collaboration.

Cho, then, said that the discussion was around the prospects of LG Electronics utilizing Meta’s large language model, Llama. So, LG Electronics’ meeting with Microsoft makes it pretty clear that the South Korean electronics giant is stepping on the pedal to catch up with the ongoing AI race.

The CEOs of Microsoft and LG Electronics will meet at the MS CEO Summit in May

According to industry sources, Cho Joo-wan will attend the MS CEO Summit on May 14 in Seattle. There Cho will meet Nadella for the first time. Besides, sources add Cho and Nadella will discuss plans to integrate AI into LG Electronics products. Notably, both CEOs can also discuss new ways to improve LG Electronics’ productivity.

Not to forget, LG Electronics is popular for its manufacturing capabilities in different sectors like TVs, ACs, home appliances, and more. Therefore, the collaboration with Microsoft is undoubtedly beneficial for the electronics giant.  

Talking to Pulse News Korea, an unidentified industry source shared the potential benefits of AI collaboration between Microsoft and LG Electronics. The source said: 

LG Electronics sells millions of appliances, wearables, and IoT devices worldwide. By integrating generative AI into LG products and collecting and analyzing data, synergy can be achieved.

Another industry insider commenting on the future of Microsoft and LG Electronics AI collaboration said:

If LG Electronics’ products and data converge with Microsoft’s technological prowess, both companies could lead in future businesses, including AI.

Moreover, Cho will also be participating in LG Electronics Tech Conference and Non-Deal Roadshow (NDR) events in the U.S. Worth mentioning that this is the very first time the CEO of LG Electronics is directly taking part in such corporate events.