Rumor: Microsoft expected to launch a new cloud service called Sway, but what could it be?

Recently, Microsoft purchased the domain name Sway.com, which appears to be a cloud service — CDN as per the report. The information was first discovered by Jamie Zoch of DotWeekly, who mentioned that Microsoft may launch a content delivery network service soon.

There are several variations mentioned which points on what the domain name could be used for, including sway-CDN.com, sway-CDN.net, sway-INT.com and sway-INT.net. Surprisingly, the domain name currently redirects to Bing, with search results for the terms. Microsoft has a habit of doing this with every domain they register or acquire.

“I think Microsoft is getting ready to launch the software pretty soon, or it isn’t likely that they would have revealed they were behind the purchase of the domain name yet. They have also set domain name servers,” Zoch wrote.

Along with the domain registration, the software giant also registered a trademark for Sway with a wide focus: computer software, computer application software, online computer software, and software as a service.

It’s a little hard to guess what sway.com will be used for, but cloud apps are a possibility since the company has been focusing on cloud apps since Nadella took the charge of the company.

Have your say on what Sway could really be. We’re open to the guessing games for now until Microsoft officially unveils it.