Users have reported that sometimes the Store tab from within the Uplay client disappears.

Official staff from Ubisoft stated in their forums that this is a temporary problem, and it will be fixed immediately.

Players weren’t very pleased with their answers, as you can see below:

Shouldn’t you guys try to fix it?? I really hope that “alternative” is temporary and a fix is on its way. Also, I just started uplay on its own and store didn’t show up, so its not only from steam or start of a game.

This is indeed a troublesome bug, since a lot of players don’t like the idea of going and making purchases through their browsers.

What makes the Store tab in Uplay disappear?

Further researched revealed why some user’s Store tab disappears.

Apparently , if you own Ubisoft games purchased through Steam, the Store tab disappears.

This happens so that you cannot buy DLCs for those games.

It would seem that there is an issue with purchasing the base game on Steam but trying to buy the DLC through Uplay.

This is because it will not transfer that content, treating them as incompatible.

While the explanation may be good enough, users suggested a different approach.

The suggested that instead of removing the Store app altogether, Ubisoft should filter out the said DLCs.

Fair enough, good reasoning to hide that tab. but, I reckon it would be better to maybe notify the user not being able to buy DLCs through uplay or even block buying DLC for that game that is owned or activated through steam.

One silver lining is that there is a solution if you own any Ubisoft games through Steam, but still can’t see the Store.

Apparently, it is just a visual bug, and simply restarting Uplay will fix the issue.

There is no telling when purchases made between the two platforms may become compatible.

Until then, you’ll just have to either buy all of your Ubisoft games through Uplay or through Steam.