Microsoft Gets LG to Remove McAfee Pop-Up From Monitor App

LG disables the McAfee pop-up in its Monitor App Installer following user complaints and direct intervention from Microsoft.

The promotional message appeared on some Windows PCs after the LG monitor software was delivered through Windows Update.

LG Agrees to Remove the McAfee Pop-Up

LG has agreed to disable the McAfee promotional pop-up included in its Monitor App Installer. The decision came after Microsoft contacted the company directly about complaints from Windows users.

Until now, some users relied on third-party tools such as Win11Debloat to block or remove the LG Monitor App.

How the Issue Started

Some LG monitor owners reported that Windows Update automatically installed the LG Monitor App Installer. After the installation, the software began displaying promotional pop-ups for a McAfee antivirus trial.

Users said the LG application could appear even when they had not manually downloaded or requested it.

Microsoft Contacts LG

Windows chief Pavan Davuluri confirmed that Microsoft contacted LG about the unwanted promotional experience.

LG agreed to remove the McAfee pop-up within days of the issue attracting wider attention.

Microsoft said it would continue working with hardware partners to improve similar Windows experiences.

LG Says McAfee Was Not Automatically Installed

LG said the Monitor App Installer did not automatically install McAfee antivirus software. According to the company, users must provide explicit consent before the McAfee trial can be installed.

LG also pointed to Microsoft’s Windows distribution process as the delivery method for the monitor application itself.

However, some users dispute LG’s explanation and claim the app appeared without their approval.

Concerns About OEM Software Through Windows Update

The incident raised further concerns about hardware manufacturers distributing software automatically through Windows Update.

Users also criticized LG for placing antivirus advertising inside an application connected to premium monitors.

Microsoft’s rapid intervention suggests the company may take a more active role when hardware partners introduce unwanted software or promotional content into Windows.

In other news, Copilot is coming to Outlook Classic, while Microsoft has announced hardware-secured KMS technology to better protect Windows activation.

Via Windows Latest